Most U.S. and some European airlines now impose addition
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- 1.Most U.S. and some European airlines now impose additional charges for everything but a seat on the flight. Specific seat selection, baggage, beverages, and nearly every amenity that was once included in the ticket price is now a source of “ancillary” airline revenues. Discuss whether this trend is beneficial or detrimental to passengers.
- 2.One way airports encourage more inbound-and-outbound traffic to their locations is through the marketing of discounts. In the Graham textbook on page 249 in table 7.5 you will find a list of 8 different discounts. Review these discounts and then choose an airport, domestic or international, that you feel currently uses this type of discount. You may want to conduct an internet search to help formulate your answer and replies. Discuss whether they have met the objectives as found in this table.
- The eight different airport discounts mentioned in the Graham textbook include: landing charge discount on flights to new destinations that encourage new routes, landing charge discount on all additional flights or larger aircraft which encourage new frequencies or additional capacity, landing charge discount for replacing one-stop service by non-stop that encourages new direct routes, landing charge discount for positioning flights that encourages airlines to base aircraft at the airport, transfer passenger discount which encourages growth of transfer passengers, passenger charge discount that encourages new routes and more frequencies, passenger and landing charge discounts for off-peak daytime flights which encourage new routes and frequencies while avoiding congestion and night noise, and aircraft parking charges discount thatencourage new routes and more frequencies and basing of aircraft.