Question details

50_Strategic Plan Part I Conceptualizing a Business
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Research Paper

 

The final assignment for this course will be a research paper. The Research paper for this course will be submitted as a Feasibility Study of a proposed entrepreneurial venture. The Feasibility Study will be 10 to 12 pages in length. The Research Paper will contribute 25% to the course grade.

 

Focus of the Research Paper

Each student will develop a 10 to 12 page (excluding cover page and references) feasibility study for an original business idea. A feasibility study is a structured and systematic analysis of the various aspects of a proposed entrepreneurial venture designed to determine its feasibility. The study must demonstrate the basic market, operational and economic viability of the proposed concept as well as the support needed for the venture. Please note you are not developing a full business plan but only conducting a feasibility study.

Original business ideas may be chosen from one of the following:

 

Come up with an original concept for your own entrepreneurial, growth-oriented venture

Identify an opportunity for entrepreneurship within your own organization

Invent something that can be sold or licensed to an existing company

 

Writing the Research Paper

The Paper:

 

Must be 10 to 12, double-spaced pages in length and formatted according to APA style as outlined in the approved APA style guide. Title, reference, and any exhibits or appendices are not counted in the paper length.

Must include a cover page that includes:

Title of paper

Student’s name

Course name and number

Instructor’s name

Date submitted

Must include an introductory paragraph with a succinct thesis statement.

Must address the topic of the paper with critical thought.

Must conclude with a restatement of the thesis and a conclusion paragraph.

Must use APA style as outlined in the approved APA style guide to document all sources.

Must include, on the final page, a Reference List that is completed according to APA style as outlined in the approved APA style guide.

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