Question details

25_MKT 421 Environmental Factors in Marketing 2
$ 10.00

1,050 to 1,400 word paper in which you identify the environmental factors that affect global and domestic marketing decisions. Address the following as they relate to the organization’s marketing decisions:


•             Analyze the influence of global economic interdependence and the effect of trade practices and agreements.

•             Examine the importance of demographics and physical infrastructure.

•             Analyze the influence of cultural differences.

•             Examine the importance of social responsibility and ethics versus legal obligations.

•             Analyze the effect of political systems and the influence of international relations.

•             Analyze the influence of the Foreign Corrupt Practices Act of 1977, and the influence of local, national, and international legislation.

•             Explain the effect of technology.


Format your paper consistent with APA guidelines.

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