Question details

15_Organizational Impact
$ 12.00

Select one organization from each of the organizational types addressed in the Week Two readings—manufacturing and the service industry.


Write a 700- to 1,050-word paper that includes the following:


  • Evaluates the impact that innovation, design, and creativity (IDC) have on the strategy of the two organizations
  • Considers processes, products, or services of your selected organizations 

Format your paper consistent with APA guidelines & use subheadings in the order of the assignment


Resources: Ch. 11, 15, & 24 of Managing Innovation, Design and Creativity


  • Ch. 11: “Collaboration – Innovation in Manufacturing” The Lotus Elise
  • Ch. 15: “The Effects of Industry and Cultural Context” Procter & Gamble and Unilever, Eurostar
  • Ch. 24: “Innovation in the Service Industry” Middlebrook


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